Service Learning & Community Engagement Re-brand
Service Learning and Community Engagement (SLCE) is a program committed to connecting collaborative partnerships between the community and Indiana University Southeast (IUS) faculty, staff, and students. SLCE is currently undergoing a re-branding process and will be renamed Engaged Southeast.
My role in the re-branding process was to create a new logo, a magnet, and a student interest survey sheet. Because the program is part of Indiana University (IU), the Engaged Southeast brand had to follow the IU brand guidelines.
Designing the Logo
A tangram puzzle is used to help develop spatial reasoning by solving various geometric puzzles. Similarly, as a student-focused program, Engaged Southeast primarily helps IUS students develop and learn career skills while solving community problems.
After creating the logo, I was tasked with creating three extra variations using the main IU brand colors.
Using the New Brand
After creating the logo, I was tasked with making a magnet and a student interest survey. In these two projects, I kept the designs colorful to stay consistent with the brand.
